E-commerce

4 Reasons Why your E-Commerce Website Needs A Chatbot

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Do you really need a chatbot on your e-commerce website?

Artificial Intelligence (AI) is no longer a myth in the digital era. At the dawn of each day, a new technology with human abilities is joining the market. If you are a good follower of technological news, you are aware of Samantha the new humanoid robot with the ability to interact with a man like a normal woman. Also, you know of Sophia a stunning customer service robot.

To bring you home more closely, you are aware of chatbots. If not, a chatbot is a type of software with abilities to engage in a chat on a conversation platform. Notably, some advanced chatbots powered by AI are capable of responding to complex questions. Here are the main reasons why you need a chatbot in your e-commerce website:

a)   Timely and quick customer services

Quick and timely customer services are an essential aspect of any business. No customer will enjoy waiting for hours or a day to get a response to a question regarding your product or services. Particularly, in this era where customers require more information before making purchase decisions, you need to ensure a timely and quick response. In this essence, having chatbots is a step ahead in achieving this objective. The chatbots have the ability to engage your customers and answer the frequently asked questions. Hence, your customers will get timely responses and be referred to a customer service agent in case the chatbot lacks answers for their question.

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Quick and timely customer services are an essential aspect of any business. No customer will enjoy waiting for hours or a day to get a response to a question regarding your product or services. Particularly, in this era where customers require more information before making purchase decisions, you need to ensure a timely and quick response. In this essence, having chatbots is a step ahead in achieving this objective. The chatbots have the ability to engage your customers and answer the frequently asked questions. Hence, your customers will get timely responses and be referred to a customer service agent in case the chatbot lacks answers for their question.

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c)    Ability to serve more customers at once

If you receive a high number of customer inquiries on your e-commerce website, it is recommendable to use chatbots. Unlike humans who can only handle two to three customer inquiries at a time, a chatbot can handle a thousand cases. Since it is a computer program, it does not have limitations on the number of inquiries it can handle. As such, the chatbot helps you to serve a wide array of customers which reduces cases of complaints and disappointments in your online store. Thus, chatbots are essential tools for streamlining customer services in your e-commerce business.

d)   It is cost-efficient

Unlike human customer service agents, chatbots do not require monthly or hourly compensations. Upon installing them on your e-commerce website, they will take care of all your customer needs through responding to their inquiries. As such, even with an increase in the number of customers, you will not be required to hire extra agents. This way, you save a lot of cash which you can invest on other productive business affairs. Also, the chatbots are not limited to time. They remain active around the clock. Hence, they continue handling customer issues regardless of the inquiry time.  All these factors lead to cost efficiency and reliable customer services.

With this, you can see that chatbots are essential tools for modern webpreneurs. Having them on your e-commerce website can revolutionize your customer services and boost your sales.

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